18 May 2026
The short answer
People use less plastic when the better option is obvious, affordable, nearby and not annoying. Behaviour change starts with friction.
13:05
Exactly. Lectures bounce off. A bag by the door works.
13:07
Less plastic needs systems, not finger-wagging.
What actually helps
Put reuse where decisions happen: shopping bags by the exit, refill bottles in work bags, caddy liners beside the food-waste caddy.
13:14
Make the bad habit slightly harder and the good habit slightly easier. That is not glamorous. It is effective.
13:20
Clear rules help too. If local recycling or food-waste guidance is confusing, people guess. Guessing is where contamination starts.
13:27
Start small
Pick one routine this week. Food waste is a good one because the bin is already judging you from the corner.
13:34